How To Sell on Facebook Marketplace: A Beginner’s Guide

Facebook Marketplace is an online platform where Facebook users can buy and sell new or pre-owned items locally or across broader regions. Launched in October 2016, it leverages Facebook's vast user base to connect sellers with potential buyers within their community or beyond. The platform is user-friendly, offering categories for various products, from electronics to home goods. It’s especially popular for reselling due to its widespread reach and easy integration with Facebook profiles.

To start selling on Facebook Marketplace, you need an active personal Facebook account. Once logged in, navigate to the "Marketplace" tab on the sidebar. Click "Create New Listing," choose the appropriate category, and fill out the required details, such as product description, photos, price, and shipping options.
After completing the form, publish your listing. It's important to maintain clear communication with potential buyers and regularly update your listings to manage inventory effectively.

The best items to resell on Facebook Marketplace include children's clothing and accessories, electronics, home decor, and collectibles. High-demand products like video game consoles, small appliances, and brand-name fashion items tend to sell quickly. Seasonal goods and trending items also perform well. Sellers often find success with gently used, well-maintained products that appeal to a wide audience, allowing for quick turnover and consistent sales.

Marketplace deducts a fee each time you make a sale with shipping. The selling fee is 5% per shipment or a flat fee of $0.40 for shipments of $8.00 or less. No fees apply to local transactions.

No, you don’t need a business license to sell items on Facebook Marketplace with a personal Facebook account.

Sometimes, Facebook Marketplace offers the best shipping rates with prepaid labels- especially if they are having a promotion. You can also choose to ship on your own with your choice of carrier using a postage discount site.